PPSI's StarterScript, sample voucher system provides flexible solutions for all aspects of the sample program. In lieu of a physical sample, the physician gives a patient a voucher for a designated quantity of medication. The voucher for the patient's trial supply is accompanied by a prescription and can be redeemed at any of the nearly 50,000 retail pharmacies utilizing the PPSI adjudication system.

The pharmacist dispenses the "sample" from inventory and submits a bill for cost of goods plus a dispensing fee electronically--just as he/she would for any other prescription. The sponsor is charges based on the number of vouchers redeemed. StarterScript vouchers have no inherent value, eliminating diversion concerns. The system is a seamless process for the pharmacist with drug review provided for added safety.

PPSI products and services bridge the gap between strategic planning, sample packaging, technology, and promotional activities to make the most effective use of a pharmaceutical company largest market budget item. Our systems also increase compliance directly with the patient.

PPSI provides a total solution for a sampling program needs that may be customized to fit any targeted program or disease state. Our goal is to provide the most flexible solutions to meet a variety of your marketing challenges, including, but not limited to, open territory coverage, patient/consumer education, FDA compliance for marketing and packaging, effective tracking, efficient reporting and increase market share and compliance.

Physician and Pharmaceutical Services, Inc. (PPSI) provides a total sampling integrated system that includes all aspects of the sample program. PPSI packages, repacks and specialty packs samples for distribution and provides sample coupons, or printed prescriptions for distribution to physicians by the manufacturer account executives or direct mail to the physician.

PPSI provides telemarketing and direct-to-consumer programs, all fulfillment needs, all technology and administration, and all back-end reporting by sales territory, DEA or UPIN number of physician, pharmacy location and prescription product detail.

PPSI management has over 32 years of experience in all sectors of the pharmaceutical marketplace, including retail, hospital, nursing and assisted living, sales and marketing, managed care, pharmaceutical manufacturing and distribution, third party administration, pharmacy benefit management (PBM), advertising and technology. We understand the competitive challenges in the marketplace.

The result is less administration, more options, flexibility, increased market share and increased Return On Investment!

THE BENEFITS OF STARTER SCRIPT

• Allows sponsor to maintain a sample presence in hospital-owned clinics, Managed Care Organizations and group practices where physical samples are not allowed.
• Allows sales force to supplement sample allocation in high volume practices when sample allotment is limited.
• Provides sponsor with a method for sampling products in short supply or “scheduled” products.
• Provides sponsor with a method for “sampling” vacant territories and for sustaining brand loyalty among infrequently called on or non-called on users.
• Sponsor receives detailed utilization information which facilitates decisions to establish Return On Investment.

POSITIONING POSSIBILITIES

1. Discretionary Sales Force Use
   Stretch sample allocation in key practices.
   Service sites that prohibit physical samples.
   
   
2. Managed Care
   Support pull-through when product is “preferred”.
   Maintain a presence when a competitor wins the bid.
   
   
3. Product Launch
   Extend sample reach.
   Compensate for samples in short supply.
   
   
4. Direct To Consumer—Direct To Patient
   Accelerate awareness & demand among end-users.
   Encourage patient requests to physicians.
   
   
5. Direct Marketing
   Vacant territories.
   Penetrate additional customer segments.
   Non-promoted products.

• Improves and protects market share.
• Development and marketing pharmaceutical sampling and delivery systems.
• System designed to get samples to the physician through account representatives or direct mail.
• Electronic adjudicated prescription coupon accepted nationwide by the PPSI contracted pharmacies.
• Increase the value of the sample by incorporating patient education materials and programs, as well as compliance support tools.
• Provides patented products as well as totally customized solutions.
• Provides creative packaging, fulfillment services, telemarketing services and direct to consumer services.

HOW IT WORKS:

1. PPSI establishes the electronic link for subsequent claim processing.
2. Vouchers and physician/patient instructions are provided.
3. Printed materials are sent to sponsor’s sales force or mailed directly to targeted physicians.
4. Physician gives a StarterScript and prescription for sponsor’s product to patient.
5. Patient redeems the StarterScript at a participating retail pharmacy.
6. Pharmacist checks eligibility, performs Drug Utilization Review, and fills starter supply from inventory.
7. Pharmacist submits claim to PPSI for cost of transaction (material cost plus dispensing fee).
8. PPSI reimburses pharmacies.
9. PPSI bills sponsor monthly based on claims paid, and provides sponsor with activity summary.